Archive for Promotion

How to Write a Creative Artist Bio

Having an interesting story about you and your band is no doubt an important part of selling yourself to booking managers and for connecting more deeply with fans.  While I agree with most advice given on Sonicbids, this article by Lauren Gill on 5 Elements of a Unique, Attention-Getting Artist Story comes with a few caveats.  Here is her article plus my pointers and examples for using your unique story in your artist bio. Read More

Please share and follow us:

Quality Music Alone Won’t Increase Album Sales

Internet Marketing Lessons for Musicians

Too often I find musicians who believe that focusing all their energy on crafting and performing the perfect songs will instantaneously convert listeners into fans, and propel album, merch, and concert ticket sales. In reality, growing a fanbase — one that contributes financially to your career — requires more. You have to make it easy and enticing for listeners to invest in you. One way to help with that is by capturing the power of internet marketing. Read More

Please share and follow us: